15 Mar

I’ve got quite the achey neck 😦 Started aching yesterday and then has been fine all day today and now it’s hurting 😦 I should get a nice hot water bottle.

I am craving cocktail sausages and mini sausage rolls..oh deary me.

Haven’t done much today, slept for a while because I find it hard to get to sleep now that all my sleep pattern has been messed up and then went to school and then to Tobys for a bit and then to the gym and now home :).

Who’s got ideas for marketing The Knock on Effect? Hit me up.


5 Responses to “Neck.”

  1. Coz Alex March 15, 2010 at 7:55 pm #

    How about people posting photos of where they have worn their TKOE t-shirts? Start a campaign of trying to phone in to every talk radio show and try to get a plug in? Fly poster Gloucestershire? Ummmmmmm Send your story into the One Show and see if they pick it up; its an inspiring story!
    Cocktail sausages?

  2. Kaate March 15, 2010 at 8:15 pm #

    Leaflets leaflets leaflets.. Just so people like me in Southampton can put them places and get people interested… 🙂

  3. kath March 15, 2010 at 9:08 pm #

    Put the website address somewhere on TKOE bags and T-shirts?
    Start a new line in baseball caps? They would be more immediately relevant to cancer patients – at least those having chemo – than T-shirts?
    Blitz all the cancer depts in the country with posters? plus libraries, GP surgeries, etc, all the free places that might support you.
    Hold a fundraising domino toppling over thingy event(I’m sure there’s a proper name for them). Go in for the UK record for the number of dominoes knocking each other over?
    Go into schools yourself as a speaker to talk to other young people about having cancer and about setting up TKOE? – you’d be good at that and probably would persuade a lot of them to take part in volunteering in some way themselves. x

  4. Pip Armstrong March 18, 2010 at 10:30 am #

    How about mailing sixth forms and colleges with a (professionally produced) leaflet detailing brief details of your story and what you are trying to do. You should in each case send it to a named contact be it the head or whoever you think is most likely to action your request. Invite them to organise a fundraising event for cancer charities and include a tear off strip to send back to you for a fundraising pack. As an incentive this should include a free t shirt for the organiser (you can use sale stock for this purpose). You will then need to make up a fundraising pack which includes more detail about you and The Knock on Effect and sponsor forms/badges etc (send off for somebody else’s like Sport Relief or whatever to pinch the idea if you’re not sure what to include). The pack should both invite individual fundraisers to buy one of your t shirts and of course to donate the proceeds of their event to your charity which you should make clear will then be distributed to various cancer charities.
    I would try it out on a small scale to begin with say just Gloucestershire or whatever to gauge response and then roll it out bit by bit according to response and to ensure that it remains manageable and provides you with an adequate return for your investment.
    Good luck x

  5. Pip Armstrong March 18, 2010 at 11:16 am #

    PS Been thinking more … I am certain that you can raise far more money using your powerful story to inspire other young people to raise money for cancer charities than you will make trying to sell t shirts alone by using the t-shirts as an incentive to motivate people to organise their own events. Furthermore, you can also use free t shirts to incentivise individuals in a fundraising group to get to a certain to a certain level of sponsorship so rather than getting people to buy them, offer them free when an individual has raised say £100 or £200 (whatever you choose) worth of sponsors. If you think about it, this way you are forfeiting the t-shirt sales revenue but swelling your coffers by using them to raise vastly more cash than their actual face value …. sorted!

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